
Marketing Director Daily
Daily coaching advice in 15 minutes/day to help marketing directors to succeed in their roles and advance their careers.
Marketing Director Daily
The Min Max Rule For Evaluating Marketing Performance
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Tim Parkin
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Season 1
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Episode 63
Getting results in marketing is hard.
Evaluating success and failure is even harder.
The Min Max Rule is a useful way to think about how you manage expectations and evaluate progress.
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